Learn About FITZ GEMMA here. He is our new little angel pup!
Where do you live?
John & I moved to Tulsa, OK in June (of 2014) for his residency. Prior to that we were in Virginia for medical school. I am originally from Arkansas.
Why/How/When did you start your blog?
As for the beginning of blogging, I started during John’s second year of medical school as a way to document what we were doing/wedding planning/etc while I was living so far away from my family. It was mainly for my Mom & Dad to read and see what we were up to.
In the spring of 2013, after receiving many questions about hair, makeup, clothing etc., The Sweetest Thing evolved into more of a beauty/style blog as I answered questions & filmed tutorials. I am from a very small town with no malls or great shopping nearby (and just 2 restaurants!) so I was not ever exposed to many learning opportunities that related to fashion or beauty. That being said, never in a million years did I dream that I’d be given the opportunity to share my interests in style, make-up, & what not.
In the past couple of years, The Sweetest Thing has evolved into a fashion, beauty, & travel blog. Many of my posts are shot in other states, cities, & countries – rarely ever in Tulsa.
What is your/John’s education & background?
I have my Bachelors in Professional Sales/Marketing and my Masters in Business. I’ve been getting more & more questions about John’s education lately, he went to an osteopathic medical school but is doing an allopathic residency (best of both worlds!). John completes his residency in June 2017.
Where did you get your blog name from?
As I mentioned, this blog was started as an online diary for John & me… The Sweetest Thing is a U2 song that has the line “a blue eyed boy met a brown eyed girl, Oh! Oh! The Sweetest Thing.” Not to mention I think John is the sweetest thing ever & I do love his blue eyes!
Who takes your photos?
John takes a majority of my photos. We joke that his is moonlighting as a photographer. Neither of us have a background in photography or have taken any classes. It’s been completely trial & error for us.
What do you do with all of your old clothes?
As a fashion blogger, many people think I’d have a huge closet full of clothing, but I think you’d be surprised if you saw my closet. I am totally not a hoarder – we make a huge clothing donation almost monthly. My mom, sister, & SIL wear the same size shoes & clothing as me so they come to visit often & take a lot of my clothing. I’m not super attached to any of it w/exception of my basic tees, jeans, & closet staples. That being said, I do not sell any of my old clothing — I’ve considered using Poshmark before but I do not have much extra time to devote to it.
Do you have tips for new bloggers?
I am sure it will sound cliche, but the best advice is to be consistent, patient, original, & work super hard. From the outside, blogging looks simple & easy – but there’s SO much that goes into it. My mom says ‘the harder you work, the luckier you get’ & it is so true. Also, originality is KEY. This industry is oversatured so its vital to come up with new, fresh content that can’t be found anywhere else online. In order to stand out, you’ve got to bring something to new to the table. Edited: I don’t do any blog consulting – I wish I could but we are super busy with the blog alone and do not have the extra time. I came into blogging purely by accident and I just followed my gut and did what I thought would be smart to help it grow (there’s no formula!). Every blogger/blog is different so what works for one will not work for the other although I believe having a strong work ethic is what can set you apart.
*Hair & Beauty FAQs on the Video/Beauty Tab
Because of the number of e-mails I receive about hair, makeup, jewelry, clothing, etc. I try to keep my blog very updated. The sidebars have the products I am asked about the most. I keep tutorials under the ‘Videos’ tab. And there’s a “search” box if you are looking for something in particular just type in the brand or keyword and that should help you navigate.